Latest launch
NetEnt games are now live on another online casino in Pennsylvania, launching on the Cordish Gaming Group’s PlayLive! platform.
the first Cordish Gaming online gambling platform to go live
As per the partnership, many leading NetEnt table games and slots such as Divine Fortune, Gonzo’s Quest, and Starburst will be available to PlayLive! users. The platform launched in August in partnership with online gaming software supplier GAN, making it the first Cordish Gaming online gambling platform to go live.
Upon launch, there were over 100 different casino games on offer. Speaking about the partnership, PlayLive! president of marketing Brian Uran said: “NetEnt’s portfolio is must-have for any operator looking to compete in the online sector.”
NetEnt Americas commercial vice president Brian Kraft sees a lot of potential in the PlayLive! brand, expecting it to be a “major contender in Pennsylvania’s online market.”
Cordish’s land-based presence
Cordish is set to open two land-based casinos in Pennsylvania in the coming months. The Live! Casino Pittsburgh should be open before the end of the year, while the Live! Casino & Hotel Philadelphia property is scheduled to open in early 2021. The latter, situated in South Philadelphia’s Stadium District, is expected to cost $700m to develop.
A division of The Cordish Companies, Cordish Gaming has a number of casino properties across the United States. It developed two Seminole Hard Rock Hotel & Casinos in Florida, making them the first Hard Rock hotels and casinos in the country that were not in Las Vegas. It also developed and operates the Live! Casino & Hotel Maryland.
NetEnt’s gradual expansion
NetEnt first launched its games in Pennsylvania in July 2019. In addition to Cordish, some of its other partners in the state include DraftKings and the Wind Creek Casino. The game developer also has a deal with Scientific Games that will see NetEnt titles made available on the OpenGaming content aggregator.
expansion into Michigan and Pennsylvania set to be completed in the near future
OpenGaming users in New Jersey can already access these NetEnt titles, with expansion into Michigan and Pennsylvania set to be completed in the near future. Other gaming operators NetEnt partners with in the US include BetMGM, 888 Holdings, and Tipico.
Market-leading live dealer casino game supplier Evolution is in the process of acquiring NetEnt in a deal worth about SEK19.6bn ($2.22bn). This proposed merger is currently under review by the Competition and Markets Authority in the UK over anti-competition concerns.